Out-of-time,
Out-of-space
Academy of Fine Arts and Design Bratislava
Visual identity with a mystifying twist for our alma mater – in its 70 years of existence, the Academy of Fine Arts and Design in Bratislava has become a flagship institution in the field of Slovak art and design, yet when it comes to its visual identity, it never garnered adequate coherency and care.
The project strategically utilises the inconsistencies of its past identities to create a new one, designed beyond time and space. The Academy’s new identity was a project sparked by its anniversary, which was an occasion to remember and look back at the past – to events, people, developments and personal histories. In the process, it was discovered that the last documented logo of the Academy dates back to around 1990, highlighting the contradiction between the school’s long history and the absence of inventiveness or archiving when it comes to its identity. This mysterious contradiction was a point of inspiration used as a method.
The visual identity was developed as a mirror of the current era ruled by misinformation and mystification, however, for the hoax to be believed by the observer, its basis had to be at least partly anchored in reality. That is why the coat of arms placed on the facade of one of the school’s buildings, the Pálffy deer symbol, was used. It was transferred and translated into an alternate reality in which it was adapted for different historical periods, closely linked to periods in the evolution of graphic design. With this approach, a wide range of possibilities for the use of the design was created, whether that be ceramic statuettes, jewellery, trophies, illustrations, photos or sports jerseys. This new dynamic and provocative visual identity reflects the schools boundary pushing and experimentative mindset, opening up the possibilities of the identity to be adapted for the rapidly changing times, if wanted, even on daily basis. The goal was to create an alternate reality that years from now, when future designers decide to redesign and update the deer symbol, will be fully believed.
Client: Academy of Fine Arts and Design Bratislava
Industry: Arts & Culture
Type: Identity, Typography, Poster, Web, Apparel
Consultant: Palo Bálik
Web collaboration: Martin Kahan
Year: 2021
Out-of-time, Out-of-space
Academy of Fine Arts and Design Bratislava
Visual identity with a mystifying twist for our alma mater – in its 70 years of existence, the Academy of Fine Arts and Design in Bratislava has become a flagship institution in the field of Slovak art and design, yet when it comes to its visual identity, it never garnered adequate coherency and care.
The project strategically utilises the inconsistencies of its past identities to create a new one, designed beyond time and space. The Academy’s new identity was a project sparked by its anniversary, which was an occasion to remember and look back at the past – to events, people, developments and personal histories. In the process, it was discovered that the last documented logo of the Academy dates back to around 1990, highlighting the contradiction between the school’s long history and the absence of inventiveness or archiving when it comes to its identity. This mysterious contradiction was a point of inspiration used as a method.
The visual identity was developed as a mirror of the current era ruled by misinformation and mystification, however, for the hoax to be believed by the observer, its basis had to be at least partly anchored in reality. That is why the coat of arms placed on the facade of one of the school’s buildings, the Pálffy deer symbol, was used. It was transferred and translated into an alternate reality in which it was adapted for different historical periods, closely linked to periods in the evolution of graphic design. With this approach, a wide range of possibilities for the use of the design was created, whether that be ceramic statuettes, jewellery, trophies, illustrations, photos or sports jerseys. This new dynamic and provocative visual identity reflects the schools boundary pushing and experimentative mindset, opening up the possibilities of the identity to be adapted for the rapidly changing times, if wanted, even on daily basis. The goal was to create an alternate reality that years from now, when future designers decide to redesign and update the deer symbol, will be fully believed.
Client: Academy of Fine Arts and Design Bratislava
Industry: Arts & Culture
Type: Identity, Typography, Poster, Web, Apparel
Consultant: Palo Bálik
Web collaboration: Martin Kahan
Year: 2021
Enquiries:
info@andrejandrej.com
(421) 902 118 002
Instagram
Studio:
andrej & andrej s.r.o.
Partizánska 2
811 03 Bratislava
Business ID: 47939206
TAX: 2024156596
VAT ID: SK2024156596
Enquiries:
info@andrejandrej.com
(421) 902 118 002
Instagram
Selected projects
Selected projects
Andrej & Andrej Studio
The studio offers a uniquely bold, experimental and curious approach to visual communication. With expertise in crafting bespoke visual identity systems, brand identity, art direction, custom fonts, editorial design, illustrations, and web design, the studio aims to create its own gravitational pull that attracts clients from across all domains. The studio’s work is a confluence of meticulous research, daring experimentation, and practical application, all delivered with a keen focus on conceptual depth. The team at Andrej & Andrej welcomes challenges, constantly evolving to stay ahead of the curve while staying true to the client’s vision.
Contact
info@andrejandrej.com
(421) 902 118 002
Instagram
Address
andrej & andrej s.r.o.
Partizánska 2
811 03 Bratislava
Business ID: 47939206
TAX ID: 2024156596
VAT ID: SK2024156596
Clients
Academy of Fine Arts and Design Bratislava, Aen Group, City of Nitra, Crafting Plastics Studio, Čierne diery, Človek v ohrození, Public Defender of Rights, Energy Manifest Conference, Eyerim, Flaam Festival, Isadore, Gallery Medium, No Cap, Nhabe, Slovak Design Center, Sam Chermayeff Office, Sensorium Festival, Tatra Banka
Team
Andrej Barčák
Andrej Čanecký
Lukáš Kollar
Services
Creative Direction
Branding
Visual Identity
Digital
Type Design
Editorial Design
Exhibitions
Animation
Movie Titles
Illustration
Album Artwork
Awards:
2022 The Type Directors Club, Ascenders, New York, USA
2022 Slovak Design Award 2022, SK / Identity Award
2021 Tatra Banka Foundation Art Award 2021, SK
2020 Slovak Design Award 2020, SK / Identity Award
2020 Slovak Design Award 2020, SK / Emerging Talent
2018 Slovak Design Award 2018, SK / Jury Price
2016 Best In Design, CZ / Grand Prix
2016 Best In Design, CZ / Communication design
Selected Press:
2023 DennikN, SK ↗
2023 Color Clash, Counter Print Studios, UK
2022 Tabloid, SK
2021 étapes, magazine, FR
2021 StartitUp, SK ↗
2021 More is More, Victionary, publication, HK
2021 Slanted Colors, magazine, DE
2021 Palette 4: Neon, Victionary, publication, HK
2021 BrandNew, USA ↗
2021 C24, DE ↗
2021 Another Graphic ↗
2021 Pretlak, SK ↗
2020 It's Nice That, UK ↗
2020 The Brand Identity ↗
2020 Back Catalogue
2020 Hypeandhyper, HU ↗
2020 Čerstvé Ovocie_FM, SK
2019 BrandNew, USA ↗
2019 Typogaráž Interview
2018 Radio Devin Interview
2018 Radio FM Interview
2018 28th International Biennial of Graphic Design
2018 27th PechaKuchaNight Trnava
2018 Fonts SK
2018 Radio FM Interview
Andrej & Andrej Studio
The studio offers a uniquely bold, experimental and curious approach to visual communication. With expertise in crafting bespoke visual identity systems, brand identity, art direction, custom fonts, editorial design, illustrations, and web design, the studio aims to create its own gravitational pull that attracts clients from across all domains. The studio’s work is a confluence of meticulous research, daring experimentation, and practical application, all delivered with a keen focus on conceptual depth. The team at Andrej & Andrej welcomes challenges, constantly evolving to stay ahead of the curve while staying true to the client’s vision.
Contact
info@andrejandrej.com
(421) 902 118 002
Instagram
Address
andrej & andrej s.r.o.
Partizánska 2
811 03 Bratislava
Business ID: 47939206
TAX ID: 2024156596
VAT ID: SK2024156596
Clients
Academy of Fine Arts and Design Bratislava, Aen Group, City of Nitra, Crafting Plastics Studio, Čierne diery, Človek v ohrození, Public Defender of Rights, Energy Manifest Conference, Eyerim, Flaam Festival, Isadore, Gallery Medium, No Cap, Nhabe, Slovak Design Center, Sam Chermayeff Office, Sensorium Festival, Tatra Banka
Team
Andrej Barčák
Andrej Čanecký
Lukáš Kollar
Services
Creative Direction
Branding
Visual Identity
Digital
Type Design
Editorial Design
Exhibitions
Animation
Movie Titles
Illustration
Album Artwork
Awards:
2022 The Type Directors Club, Ascenders, New York, USA
2022 Slovak Design Award 2022, SK / Identity Award
2021 Tatra Banka Foundation Art Award 2021, SK
2020 Slovak Design Award 2020, SK / Identity Award
2020 Slovak Design Award 2020, SK / Emerging Talent
2018 Slovak Design Award 2018, SK / Jury Price
2016 Best In Design, CZ / Grand Prix
2016 Best In Design, CZ / Communication design
Selected Press:
2023 DennikN, SK
2023 Color Clash, Counter Print Studios, UK
2022 Tabloid, SK
2021 étapes, magazine, FR
2021 StartitUp, SK
2021 More is More, Victionary, publication, HK
2021 Slanted Colors, magazine, DE
2021 Palette 4: Neon, Victionary, publication, HK
2021 BrandNew, USA
2021 C24, DE
2021 Another Graphic
2021 Pretlak, SK
2020 It's Nice That, UK
2020 The Brand Identity
2020 Back Catalogue
2020 Hypeandhyper, HU
2020 Čerstvé Ovocie_FM, SK
2019 BrandNew, USA
2019 Typogaráž Interview
2018 Radio Devin Interview
2018 Radio FM Interview
2018 28th International Biennial of Graphic Design
2018 27th PechaKuchaNight Trnava
2018 Fonts SK
2018 Radio FM Interview